Custom WordPress Websites Built to Rank and Convert
I have been building websites since 2014 — starting on a mobile phone with wapka.mobi. Today I build custom WordPress themes and plugins from scratch. No bloated page builders. No Elementor. Just clean, fast, SEO-optimised code.
Everything in This Service
Custom PHP Themes
Every site is built as a custom theme — not a pre-made template with 400 plugins. Clean code, full control, fast load times.
No Page Builders
I don't use Elementor, Divi, or WPBakery. Page builders bloat your site with unnecessary code. Custom-coded pages load faster and rank better.
Mobile-First Design
Every site is built mobile-first. Over 60% of searches happen on mobile — your site needs to work perfectly at 375px before anything else.
SEO-Optimised from Day One
Schema markup, clean URL structure, optimised heading hierarchy, fast load times, and proper meta implementation — built in from the start.
Core Web Vitals Ready
Sites are built to pass LCP, CLS, and INP benchmarks. Fast hosting recommendations and image optimisation included.
ACF Pro Integration
Content managed through Advanced Custom Fields — so you can update your site without touching code, but the code stays clean.
Custom Plugins
Need a custom feature? I build lightweight plugins that do exactly what you need — nothing more, nothing less.
Ongoing Support
After launch, I'm available for updates, changes, and improvements. You're not left with a site and no support.
My Process
Discovery
Understand your business, target audience, competitors, and goals. Define the pages, features, and content structure.
Wireframing
Plan the layout and user flow for every page before writing a single line of code.
Design
Design the look and feel — typography, colours, spacing — in line with your brand.
Development
Build the custom theme and any plugins from scratch. Mobile-first, clean code, no shortcuts.
SEO Setup
Implement all on-page SEO, schema markup, sitemap, robots.txt, and Google Analytics / Search Console.
Testing
Test across all devices and browsers. Run PageSpeed Insights and fix any Core Web Vitals issues.
Launch and Handover
Deploy the site, train you on the CMS, and hand over full documentation.